{"product_id":"traveling-billboards-1900-2010-international-heavy-trucks-of-the-1960s-2-book-set","title":"Traveling Billboards 1900–2010 \u0026 International Heavy Trucks Of The 1960s 2 Book Set","description":"\u003cp\u003eThere is no billboard more dynamic or memorable than an 80,000-pound tractor-trailer rolling down the American highway at 70 miles an hour! Since the early days of the motor truck industry, companies have plastered the sides of their trucks and trailers with free advertising for products. This practice has beautified the landscape for more than a century, and there is no end to the graphic creativity.\u003c\/p\u003e\n\u003cp\u003eOrganized chronologically, \u003cstrong\u003eTraveling Billboards: Tractor-Trailers as Rolling Advertisements 1900–2010 \u003c\/strong\u003efeatures brands from giants in the transportation field including \u003cstrong\u003eFreightliner, Kenworth, Mack, White-Freightliner, Brockway, Peterbilt, Diamond T\u003c\/strong\u003e, and more. Captions are complete with detailed information about the tractors, trailers, and companies promoting their services. If you or someone you know is interested in the history of big truck advertising and its evolution, Traveling Billboards is a must-buy!\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eInternational Heavy Trucks Of The 1960S (At Work)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe success of International's 1950s semi-trucks continued into the 1960s. Many series were carried over from the 1950s, but International now offered more models in each series to make them more versatile. The pictures you see in this book mainly cover the bigger straight trucks and over-the-road and off-highway trucks; the popular trucks like the V series, R series, D-400, DCO-400, CO-4000, and the line of \"stars,\" to mention a few. As you look at them, enjoy and admire them, as many are long gone.\u003c\/p\u003e","brand":"Midlife Classic Cars","offers":[{"title":"Default Title","offer_id":48420424778008,"sku":"KIT9798985965544\/B03352","price":64.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0057\/9813\/3831\/files\/kit9798985965544b03352.jpg?v=1772252695","url":"https:\/\/www.midlifeclassiccars.com\/bs\/products\/traveling-billboards-1900-2010-international-heavy-trucks-of-the-1960s-2-book-set","provider":"MidlifeClassicCars.com","version":"1.0","type":"link"}