{"product_id":"traveling-billboards-1900-2010-autocar-trucks-of-the-1960s-2-book-set","title":"Traveling Billboards 1900–2010 \u0026 Autocar Trucks of the 1960s 2 Book Set","description":"\u003cp\u003eThere is no billboard more dynamic or memorable than an 80,000-pound tractor-trailer rolling down the American highway at 70 miles an hour! Since the early days of the motor truck industry, companies have plastered the sides of their trucks and trailers with free advertising for products. This practice has beautified the landscape for more than a century, and there is no end to the graphic creativity.\u003c\/p\u003e\n\u003cp\u003eOrganized chronologically, \u003cstrong\u003eTraveling Billboards: Tractor-Trailers as Rolling Advertisements 1900–2010 \u003c\/strong\u003efeatures brands from giants in the transportation field including \u003cstrong\u003eFreightliner, Kenworth, Mack, White-Freightliner, Brockway, Peterbilt, Diamond T\u003c\/strong\u003e, and more. Captions are complete with detailed information about the tractors, trailers, and companies promoting their services. If you or someone you know is interested in the history of big truck advertising and its evolution, Traveling Billboards is a must-buy!\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eAutocar Trucks of the 1960s at Work\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAs we start the 1960s, the current Autocar truck models were well on their way in popularity. White had purchased Autocar in 1953 yet Autocar trucks continued thru to the 1970s as part of the \"Big Four\" White brands. The Interstate Highway System was being expanded through the country in the 60s, but many roads were still rugged. The cure for many truckers was to buy an Autocar, highly regarded as a rough, tough and sturdy truck. Ron Adams picks out the best in his vast collection of Autocar truck photos, all the hardest working trucks hauling goods across America in the 1960s, one of the most interesting decades in trucking. Not only does Adams provide detailed information about the trucks, he doesn't forget the trailers, trucking companies, and hauling configurations seen in the photographs.\u003c\/p\u003e","brand":"Midlife Classic Cars","offers":[{"title":"Default Title","offer_id":48420424876312,"sku":"KIT9798985965544\/B03955","price":75.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0057\/9813\/3831\/files\/kit9798985965544b03955.jpg?v=1772251715","url":"https:\/\/www.midlifeclassiccars.com\/cs\/products\/traveling-billboards-1900-2010-autocar-trucks-of-the-1960s-2-book-set","provider":"MidlifeClassicCars.com","version":"1.0","type":"link"}