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Morgan’s way of producing cars is unique. In this day and age, the company still makes use of real craftsmanship in every aspect of building its characterful cars, and every Morgan can be made to a bespoke specification to suit the individual customer’s wishes. In Making a Morgan, you can follow a very traditional model, a Morgan Plus 4, through every step of its build, from customer specification sheet to finished car – a process that, in this instance, takes 17 days. During their stay in Malvern, the authors spent every day at the Pickersleigh Road factory and, in doing so, established a real rapport with the the Morgan craftsmen and craftswomen. A rapport that allows this book to present a truly intimate portrait of the individuals who so proudly build Morgans, and the painstaking way they go about their work. Featuring some 380 images, including a range of archive photos from the Morgan factory, this is a rare overview of a unique, and very British, manufacturing tradition. Never before in over 100 years of rich history has the Morgan production process been documented in such detail.
Author: Andreas Hensing
Author Bio: Andreas Hensing began his career as a Naval Officer, including a period studying social science and HR Management at the University of the Federal Armed Forces in Hamburg. He later found work as HR Manager at Axel Springer Publishing House, eventually spending 25 years as a consultant in media industries. Andreas took his first steps in media production in the mid-1990s, writing and producing corporate films for industry. In 2011, Andreas and his wife, Dagmar, founded their own small publishing house (Hanseatischer Buchverlag), producing self-written books about Morgan, plus several classic cars calendars. Since 2014, they have launched two blogs – www.classic-cars-news.de and www.morgan-news.de. They also write articles about classic cars for magazines. Andreas and Dagmar live in Hamburg, Germany.
Publisher: Veloce Publishing
Binding Type: Paperback
Illustrations: 380 color & b/w photos
Dimensions: 9 x 10.7