When the Range Rover Sport was launched in 2005, it was aimed at a new
group of customers who in many cases would never have considered a Land
Rover product before. These customers wanted and could afford a
luxurious vehicle that was expensive to run; but they also wanted a very
personalized vehicle that did not have the rather grand and conservative
connotations of the full-size Range Rover. Brasher and more glamorous
than its older sibling, the Sport was soon adopted by celebrities and
others who expected to be noticed. Range Rover Sport 2005-2013: The
Complete Story is the first book devoted specifically to the
first-generation Range Rover Sport. It tells the story behind the
development and launch of the vehicle; it explains the market reaction,
including contemporary press reviews; provides details of each model
with technical specification tables and colour and trip options; lists
production figures and VIN identification and dating; details prices and
sales figures for the UK, USA and Canada and finally, includes a useful
chapter on buying and owning. This is the first book devoted
specifically to the first-generation Range Rover Sport. Launched in
2005, it was aimed at a new group of customers who would never have
considered a Land Rover product before.
